# TTAB Rulings: July 2026

> Trademark Trial and Appeal Board decisions tracked this month, week by week.

- [Conceding no intent for listed services in a trial brief forfeits them](https://distinctive-mark.com/rulings/novel-brands-usa-v-zerodensity-yazilim/index.md): Conceding in a trial brief that there is no intent for some listed services forfeits them, and deleting them then comes too late; REALITY ENGINE opposition sustained. (2026-07-27)